Dyson Spec Spot

Director: Justin Hayward

This spec spot for Dyson vacuum cleaners was shot using Chicago's only portable motion control rig. Unlike a studio-bound
motion control rig, this one is portable, can be built and struck quickly and is much more cost-effective than typical tabletop rigs.
Now the ability to program a frame by frame, repeatable camera move is possible in places they never were before.
This video highlights the rig's capability to shoot larger products.